http://brahmstein.com brahmstein.com Fri, 24 May 2013 13:03:36 +0000 http://brahmstein.com en http://brahmstein.com/President-s-Choice http://brahmstein.com/following/brahmstein.com/President-s-Choice Fri, 24 May 2013 13:03:36 +0000 brahmstein.com 5669049 President's Choice revamped their website to include itemized pairings, additional hover state content, social integration, and also included a digital Insider's Report that linked to individual products. <img src="http://payload168.cargocollective.com/1/1/54806/5669049/PC.ca_Grill_612.jpg" width="612" height="512" width_o="1000" height_o="837" src_o="http://payload168.cargocollective.com/1/1/54806/5669049/PC.ca_Grill_o.jpg" data-mid="30916537" border="0" align="left"/><img src="http://payload168.cargocollective.com/1/1/54806/5669049/PC.ca_Grill_Overlay_612.jpg" width="612" height="512" width_o="1000" height_o="837" src_o="http://payload168.cargocollective.com/1/1/54806/5669049/PC.ca_Grill_Overlay_o.jpg" data-mid="30916540" border="0" align="left"/><img src="http://payload168.cargocollective.com/1/1/54806/5669049/PC.ca_backyard_612.jpg" width="612" height="512" width_o="1000" height_o="837" src_o="http://payload168.cargocollective.com/1/1/54806/5669049/PC.ca_backyard_o.jpg" data-mid="30916550" border="0" align="left"/><img src="http://payload168.cargocollective.com/1/1/54806/5669049/PC.ca_backyard_Overlay_612.jpg" width="612" height="512" width_o="1000" height_o="837" src_o="http://payload168.cargocollective.com/1/1/54806/5669049/PC.ca_backyard_Overlay_o.jpg" data-mid="30916559" border="0" align="left"/><img src="http://payload168.cargocollective.com/1/1/54806/5669049/PC.ca_Extra_1_612.jpg" width="612" height="512" width_o="1000" height_o="837" src_o="http://payload168.cargocollective.com/1/1/54806/5669049/PC.ca_Extra_1_o.jpg" data-mid="30916563" border="0" align="left"/><img src="http://payload168.cargocollective.com/1/1/54806/5669049/PC.ca_Extra_2_612.jpg" width="612" height="512" width_o="1000" height_o="837" src_o="http://payload168.cargocollective.com/1/1/54806/5669049/PC.ca_Extra_2_o.jpg" data-mid="30916565" border="0" align="left"/><img src="http://payload168.cargocollective.com/1/1/54806/5669049/PC.ca_InsiderReport_612.jpg" width="612" height="512" width_o="1000" height_o="837" src_o="http://payload168.cargocollective.com/1/1/54806/5669049/PC.ca_InsiderReport_o.jpg" data-mid="30916873" border="0" align="left"/> The Decadent cookie pairs well with everyday moments, so for its 25th anniversary, users could submit their little victories as well as peer at some of the cookies' milestones from the past 25 years. Check it out. <img src="http://payload168.cargocollective.com/1/1/54806/5669049/PC_Home_8_612.jpg" width="612" height="512" width_o="1000" height_o="837" src_o="http://payload168.cargocollective.com/1/1/54806/5669049/PC_Home_8_o.jpg" data-mid="30652649" border="0" align="left"/><img src="http://payload168.cargocollective.com/1/1/54806/5669049/Decadent_PC.ca_landing_carousel_1_612.jpg" width="612" height="512" width_o="1000" height_o="837" src_o="http://payload168.cargocollective.com/1/1/54806/5669049/Decadent_PC.ca_landing_carousel_1_o.jpg" data-mid="30652408" border="0" align="left"/><img src="http://payload168.cargocollective.com/1/1/54806/5669049/PC_Decadent_Home_1_10_612.jpg" width="612" height="512" width_o="1000" height_o="837" src_o="http://payload168.cargocollective.com/1/1/54806/5669049/PC_Decadent_Home_1_10_o.jpg" data-mid="30652748" border="0" align="left"/><img src="http://payload168.cargocollective.com/1/1/54806/5669049/Decadent_PC.ca_landing_carousel_3_612.jpg" width="612" height="512" width_o="1000" height_o="837" src_o="http://payload168.cargocollective.com/1/1/54806/5669049/Decadent_PC.ca_landing_carousel_3_o.jpg" data-mid="30652441" border="0" align="left"/><img src="http://payload168.cargocollective.com/1/1/54806/5669049/PC_Decadent_Share_2_612.jpg" width="612" height="512" width_o="1000" height_o="837" src_o="http://payload168.cargocollective.com/1/1/54806/5669049/PC_Decadent_Share_2_o.jpg" data-mid="30652451" border="0" align="left"/><img src="http://payload168.cargocollective.com/1/1/54806/5669049/Decadent_PC.ca_landing_carousel_2_612.jpg" width="612" height="512" width_o="1000" height_o="837" src_o="http://payload168.cargocollective.com/1/1/54806/5669049/Decadent_PC.ca_landing_carousel_2_o.jpg" data-mid="30652462" border="0" align="left"/> <img src="http://payload168.cargocollective.com/1/1/54806/5669049/Decadent_LittleVictories_Poster_EN_0000_car.jpg" width="568" height="781" width_o="568" height_o="781" src_o="http://payload168.cargocollective.com/1/1/54806/5669049/Decadent_LittleVictories_Poster_EN_0000_car_o.jpg" data-mid="30607344" border="0" align="left"/><img src="http://payload168.cargocollective.com/1/1/54806/5669049/Decadent_LittleVictories_Poster_EN_0004_pump.jpg" width="568" height="781" width_o="568" height_o="781" src_o="http://payload168.cargocollective.com/1/1/54806/5669049/Decadent_LittleVictories_Poster_EN_0004_pump_o.jpg" data-mid="30607348" border="0" align="left"/><img src="http://payload168.cargocollective.com/1/1/54806/5669049/Decadent_LittleVictories_Poster_EN_0006_coffee.jpg" width="568" height="781" width_o="568" height_o="781" src_o="http://payload168.cargocollective.com/1/1/54806/5669049/Decadent_LittleVictories_Poster_EN_0006_coffee_o.jpg" data-mid="30607351" border="0" align="left"/><img src="http://payload168.cargocollective.com/1/1/54806/5669049/Decadent_LittleVictories_Poster_EN_0009_policebadge.jpg" width="568" height="781" width_o="568" height_o="781" src_o="http://payload168.cargocollective.com/1/1/54806/5669049/Decadent_LittleVictories_Poster_EN_0009_policebadge_o.jpg" data-mid="30607356" border="0" align="left"/><img src="http://payload168.cargocollective.com/1/1/54806/5669049/Decadent_LittleVictories_Poster_EN_0007_37.jpg" width="568" height="781" width_o="568" height_o="781" src_o="http://payload168.cargocollective.com/1/1/54806/5669049/Decadent_LittleVictories_Poster_EN_0007_37_o.jpg" data-mid="30607357" border="0" align="left"/> The Eat Fleet - a mobile food tour that's making summer more delicious - needed a site to showcase where they'll be stopping, let fans pick route locations, as well as host post-event galleries. <img src="http://payload168.cargocollective.com/1/1/54806/5669049/EatFleet_landing_612.jpg" width="612" height="512" width_o="1000" height_o="837" src_o="http://payload168.cargocollective.com/1/1/54806/5669049/EatFleet_landing_o.jpg" data-mid="30914993" border="0" align="left"/><img src="http://payload168.cargocollective.com/1/1/54806/5669049/EatFleet_Guide_612.jpg" width="612" height="512" width_o="1000" height_o="837" src_o="http://payload168.cargocollective.com/1/1/54806/5669049/EatFleet_Guide_o.jpg" data-mid="30915002" border="0" align="left"/><img src="http://payload168.cargocollective.com/1/1/54806/5669049/EatFleet_Mystery_612.jpg" width="612" height="512" width_o="1000" height_o="837" src_o="http://payload168.cargocollective.com/1/1/54806/5669049/EatFleet_Mystery_o.jpg" data-mid="30915013" border="0" align="left"/><img src="http://payload168.cargocollective.com/1/1/54806/5669049/EatFleet_YouDecide_612.jpg" width="612" height="512" width_o="1000" height_o="837" src_o="http://payload168.cargocollective.com/1/1/54806/5669049/EatFleet_YouDecide_o.jpg" data-mid="30915022" border="0" align="left"/><img src="http://payload168.cargocollective.com/1/1/54806/5669049/EatFleet_vote_612.jpg" width="612" height="512" width_o="1000" height_o="837" src_o="http://payload168.cargocollective.com/1/1/54806/5669049/EatFleet_vote_o.jpg" data-mid="30915027" border="0" align="left"/> President's Choice revamped their website to include itemized pairings, additional hover state content, social integration, and also included a digital Insider's... http://brahmstein.com/Blud-Light-Platinum http://brahmstein.com/following/brahmstein.com/Blud-Light-Platinum Tue, 09 Apr 2013 22:54:25 +0000 brahmstein.com 5373860 We launched Bud Light Platinum in Canada with the idea of making spontaneous moments better through the lens of light and music. The notion of light soon defined the look & feel for the full 360-degree campaign, including out of home billboards and dynamic back-lit TSAs... <img src="http://payload153.cargocollective.com/1/1/54806/5373860/Platinum_OOH_off.jpg" width="302" height="400" width_o="302" height_o="400" src_o="http://payload153.cargocollective.com/1/1/54806/5373860/Platinum_OOH_off_o.jpg" data-mid="29106527" border="0" align="left"/><img src="http://payload153.cargocollective.com/1/1/54806/5373860/Platinum_OOH_on.jpg" width="302" height="400" width_o="302" height_o="400" src_o="http://payload153.cargocollective.com/1/1/54806/5373860/Platinum_OOH_on_o.jpg" data-mid="29106507" border="0" align="left"/> OOH and in-bar digital signage... Website branding including a Facebook canvas app that lets users use their location to find private Platinum parties... <img src="http://payload153.cargocollective.com/1/1/54806/5373860/Platinum_Website_612.jpg" width="612" height="512" width_o="1000" height_o="837" src_o="http://payload153.cargocollective.com/1/1/54806/5373860/Platinum_Website_o.jpg" data-mid="30653292" border="0" align="left"/><img src="http://payload153.cargocollective.com/1/1/54806/5373860/Platinum_Website_LIU_612.jpg" width="612" height="512" width_o="1000" height_o="837" src_o="http://payload153.cargocollective.com/1/1/54806/5373860/Platinum_Website_LIU_o.jpg" data-mid="30653299" border="0" align="left"/><img src="http://payload153.cargocollective.com/1/1/54806/5373860/Platinum_CanvasApp_10_612.jpg" width="612" height="512" width_o="1000" height_o="837" src_o="http://payload153.cargocollective.com/1/1/54806/5373860/Platinum_CanvasApp_10_o.jpg" data-mid="30653367" border="0" align="left"/> page takeovers and interactive banners... <img src="http://payload153.cargocollective.com/1/1/54806/5373860/BL_Platinum_Banner_1_612.jpg" width="612" height="403" width_o="1000" height_o="659" src_o="http://payload153.cargocollective.com/1/1/54806/5373860/BL_Platinum_Banner_1_o.jpg" data-mid="28923374" border="0" align="left"/><img src="http://payload153.cargocollective.com/1/1/54806/5373860/BL_Platinum_Banner_3_612.jpg" width="612" height="403" width_o="1000" height_o="659" src_o="http://payload153.cargocollective.com/1/1/54806/5373860/BL_Platinum_Banner_3_o.jpg" data-mid="28923381" border="0" align="left"/> <img src="http://payload153.cargocollective.com/1/1/54806/5373860/BL_Platinum_Banner_2_612.jpg" width="612" height="403" width_o="1000" height_o="659" src_o="http://payload153.cargocollective.com/1/1/54806/5373860/BL_Platinum_Banner_2_o.jpg" data-mid="28923377" border="0" align="left"/> we even created in-bar projection mapping that tracked and projected a person's movements. <img src="http://payload153.cargocollective.com/1/1/54806/5373860/Untitled-1_612.jpg" width="612" height="369" width_o="647" height_o="391" src_o="http://payload153.cargocollective.com/1/1/54806/5373860/Untitled-1_o.jpg" data-mid="28924331" border="0" align="left"/> Unfortunately the TV spot never made it to air, but if you want to see the most expensive animatic ever made email me for the password. We launched Bud Light Platinum in Canada with the idea of making spontaneous moments better through the lens of light and music. The notion of light soon defined... http://brahmstein.com/Bud-Light http://brahmstein.com/following/brahmstein.com/Bud-Light Thu, 03 Jan 2013 12:49:33 +0000 brahmstein.com 4694931 Ready? Okay! If there was ever a time to challenge the old "pick 2" adage, this was it. Working with an ECD in New York we (the Anomaly Toronto creative band-aid) had 4 months from briefing to air date to create the TV and online components for their Super Bowl promotion. <img src="http://payload119.cargocollective.com/1/1/54806/4694931/Cheerette_ResponsiveArchitecture_612.jpg" width="612" height="446" width_o="1000" height_o="729" src_o="http://payload119.cargocollective.com/1/1/54806/4694931/Cheerette_ResponsiveArchitecture_o.jpg" data-mid="28724370" border="0" align="left"/> We wanted users to celebrate everyday situations, so we wrote and shot over 70 unique cheers. Before sharing, users were able to add their own message that was rendered within the video. <img src="http://payload119.cargocollective.com/1/1/54806/4694931/Cheerette_Landing_612.jpg" width="612" height="302" width_o="1000" height_o="495" src_o="http://payload119.cargocollective.com/1/1/54806/4694931/Cheerette_Landing_o.jpg" data-mid="28724359" border="0" align="left"/> <img src="http://payload119.cargocollective.com/1/1/54806/4694931/Screen Shot 2013-01-03 at 1.15.57 PM_612.png" width="612" height="310" width_o="1417" height_o="720" src_o="http://payload119.cargocollective.com/1/1/54806/4694931/Screen Shot 2013-01-03 at 1.15.57 PM_o.png" data-mid="25023465" border="0" align="left"/> <img src="http://payload119.cargocollective.com/1/1/54806/4694931/Screen Shot 2013-01-09 at 10.43.05 AM_612.png" width="612" height="311" width_o="1416" height_o="721" src_o="http://payload119.cargocollective.com/1/1/54806/4694931/Screen Shot 2013-01-09 at 10.43.05 AM_o.png" data-mid="28724524" border="0" align="left"/> The original pitch was to use the cheers for TV. Testing and ASC weren't having it so we used them as pre-roll instead. And here's the cheer that made it on air. I also worked on Bud Light a few years earlier at another agency. We let users place their face on a hockey card and make it their profile pic. With each round of the playoffs we released a newer era of cards, creating over 140,000 cards no one wanted to trade away. <img src="http://payload119.cargocollective.com/1/1/54806/4694931/BL_NHL_Yourself_3_612.jpg" width="612" height="1530" width_o="1000" height_o="2501" src_o="http://payload119.cargocollective.com/1/1/54806/4694931/BL_NHL_Yourself_3_o.jpg" data-mid="28725687" border="0" align="left"/> <img src="http://payload119.cargocollective.com/1/1/54806/4694931/BL_NHL_Yourself_4_612.jpg" width="612" height="1103" width_o="1000" height_o="1803" src_o="http://payload119.cargocollective.com/1/1/54806/4694931/BL_NHL_Yourself_4_o.jpg" data-mid="28725691" border="0" align="left"/> <img src="http://payload119.cargocollective.com/1/1/54806/4694931/BL_NHL_Yourself_8_612.jpg" width="612" height="1093" width_o="1000" height_o="1787" src_o="http://payload119.cargocollective.com/1/1/54806/4694931/BL_NHL_Yourself_8_o.jpg" data-mid="28725704" border="0" align="left"/> We also created an app that puts a free phone right on your desktop. Not only did we make free cross-country drunk-dialing easier, but we did it for four different brands, each with a distinct voice. <img src="http://payload119.cargocollective.com/1/1/54806/4694931/Brahmstein_Budlight_BudLightPhone_612.jpg" width="612" height="473" width_o="982" height_o="760" src_o="http://payload119.cargocollective.com/1/1/54806/4694931/Brahmstein_Budlight_BudLightPhone_o.jpg" data-mid="25246961" border="0" align="left"/> Ready? Okay! If there was ever a time to challenge the old "pick 2" adage, this was it. Working with an ECD in New York we (the Anomaly Toronto creative band-aid)... http://brahmstein.com/Food-I-Make http://brahmstein.com/following/brahmstein.com/Food-I-Make Thu, 13 Dec 2012 12:11:31 +0000 brahmstein.com 3658628 The luckiest people in life wake up and do what they love. If I ever fell out of love with advertising, I'd do more of this. BREAKFAST: <img src="http://payload67.cargocollective.com/1/1/54806/3658628/IMG_0255_612.jpg" width="612" height="728" width_o="1155" height_o="1374" src_o="http://payload67.cargocollective.com/1/1/54806/3658628/IMG_0255_o.jpg" data-mid="18977311" border="0" align="left"/> <img src="http://payload67.cargocollective.com/1/1/54806/3658628/IMG_1090_612.jpg" width="612" height="819" width_o="1936" height_o="2592" src_o="http://payload67.cargocollective.com/1/1/54806/3658628/IMG_1090_o.jpg" data-mid="18977362" border="0" align="left"/> LUNCH: <img src="http://payload67.cargocollective.com/1/1/54806/3658628/IMG_0245_612.JPG" width="612" height="816" width_o="1200" height_o="1600" src_o="http://payload67.cargocollective.com/1/1/54806/3658628/IMG_0245_o.JPG" data-mid="18977280" border="0" align="left"/> <img src="http://payload67.cargocollective.com/1/1/54806/3658628/IMG_0467_612.jpg" width="612" height="723" width_o="1936" height_o="2289" src_o="http://payload67.cargocollective.com/1/1/54806/3658628/IMG_0467_o.jpg" data-mid="18977317" border="0" align="left"/> PRIMI: <img src="http://payload67.cargocollective.com/1/1/54806/3658628/IMG_1386_612.jpg" width="612" height="407" width_o="1936" height_o="1290" src_o="http://payload67.cargocollective.com/1/1/54806/3658628/IMG_1386_o.jpg" data-mid="18977374" border="0" align="left"/> <img src="http://payload67.cargocollective.com/1/1/54806/3658628/IMG_2168_612.JPG" width="612" height="587" width_o="2048" height_o="1966" src_o="http://payload67.cargocollective.com/1/1/54806/3658628/IMG_2168_o.JPG" data-mid="18977391" border="0" align="left"/> SECONDI: <img src="http://payload67.cargocollective.com/1/1/54806/3658628/IMG_0247_612.JPG" width="612" height="459" width_o="2048" height_o="1536" src_o="http://payload67.cargocollective.com/1/1/54806/3658628/IMG_0247_o.JPG" data-mid="18977309" border="0" align="left"/> <img src="http://payload67.cargocollective.com/1/1/54806/3658628/IMG_0473_612.jpg" width="612" height="819" width_o="1388" height_o="1858" src_o="http://payload67.cargocollective.com/1/1/54806/3658628/IMG_0473_o.jpg" data-mid="18977322" border="0" align="left"/> <img src="http://payload67.cargocollective.com/1/1/54806/3658628/IMG_1680_612.JPG" width="612" height="612" width_o="1336" height_o="1336" src_o="http://payload67.cargocollective.com/1/1/54806/3658628/IMG_1680_o.JPG" data-mid="18977382" border="0" align="left"/> <img src="http://payload67.cargocollective.com/1/1/54806/3658628/IMG_1040.JPG" width="612" height="612" width_o="612" height_o="612" src_o="http://payload67.cargocollective.com/1/1/54806/3658628/IMG_1040_o.JPG" data-mid="18977328" border="0" align="left"/> DOLCE: <img src="http://payload67.cargocollective.com/1/1/54806/3658628/IMG_1423_612.JPG" width="612" height="612" width_o="1936" height_o="1936" src_o="http://payload67.cargocollective.com/1/1/54806/3658628/IMG_1423_o.JPG" data-mid="18977378" border="0" align="left"/> The luckiest people in life wake up and do what they love. If I ever fell out of love with advertising, I'd do more of this. BREAKFAST: LUNCH: ... http://brahmstein.com/Resume http://brahmstein.com/following/brahmstein.com/Resume Thu, 13 Dec 2012 12:11:26 +0000 brahmstein.com 668617 While playing the field as a pen for hire is great, I think it's time to settle down with the right agency. If this is you, please keep reading as I'm currently looking for an agency with benefits. Medical benefits, pervert. Download now Fullscreen <img src="http://payload.cargocollective.com/1/1/54806/668617/Brahmstein_resume_1_612.jpg" width="612" height="792" width_o="2048" height_o="2650" src_o="http://payload.cargocollective.com/1/1/54806/668617/Brahmstein_resume_1_o.jpg" data-mid="24501792" border="0" align="left"/> While playing the field as a pen for hire is great, I think it's time to settle down with the right agency. If this is you, please keep reading as I'm currently... http://brahmstein.com/Non-Traditional http://brahmstein.com/following/brahmstein.com/Non-Traditional Thu, 13 Dec 2012 12:11:24 +0000 brahmstein.com 668565 You know when you see something that doesn't feel like an ad, but then you think about it and say "Wait... That's advertising!" I like that. <img src="http://payload.cargocollective.com/1/1/54806/668565/Brahmstein_SweetPetes_Cling.jpg" width="612" height="792" width_o="612" height_o="792" src_o="http://payload.cargocollective.com/1/1/54806/668565/Brahmstein_SweetPetes_Cling_o.jpg" data-mid="3739860" border="0" align="left"/> This direct mail piece for a photographer who specializes in liquids gained a lot of buzz by merging the fun of a childhood toy with the prestige of an adult paperweight. <img src="http://payload.cargocollective.com/1/1/54806/668565/Brahmstein_Schafrick_growyourego_612.jpg" width="612" height="396" width_o="1224" height_o="792" src_o="http://payload.cargocollective.com/1/1/54806/668565/Brahmstein_Schafrick_growyourego_o.jpg" data-mid="8099382" border="0" align="left"/> Fullscreen <img src="http://payload.cargocollective.com/1/1/54806/668565/Brahmstein_Viagra_popup.jpg" width="612" height="792" width_o="612" height_o="792" src_o="http://payload.cargocollective.com/1/1/54806/668565/Brahmstein_Viagra_popup_o.jpg" data-mid="3739861" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/1/54806/668565/Brahmstein_Contractor_level.jpg" width="612" height="792" width_o="612" height_o="792" src_o="http://payload.cargocollective.com/1/1/54806/668565/Brahmstein_Contractor_level_o.jpg" data-mid="3739859" border="0" align="left"/> You know when you see something that doesn't feel like an ad, but then you think about it and say "Wait... That's advertising!" I like that. This direct... http://brahmstein.com/Cromwell-Cruthers http://brahmstein.com/following/brahmstein.com/Cromwell-Cruthers Tue, 03 Jul 2012 22:31:55 +0000 brahmstein.com 3695155 This was an interesting project, and it all started when my good friend Krovblit needed extras for an upcoming shoot. From there I was asked by the agency behind it to re-write the spot I starred in. Fun! To help with lasting impressions (and stick to the non-existent budget) we created a microsite for visitors to download wallpapers... <img src="http://payload69.cargocollective.com/1/1/54806/3695155/FoamvsOil_desktop_612.jpg" width="612" height="512" width_o="1000" height_o="837" src_o="http://payload69.cargocollective.com/1/1/54806/3695155/FoamvsOil_desktop_o.jpg" data-mid="30654521" border="0" align="left"/> craigslist postings... <img src="http://payload69.cargocollective.com/1/1/54806/3695155/C-C_craigslist_612.png" width="612" height="600" width_o="1050" height_o="1030" src_o="http://payload69.cargocollective.com/1/1/54806/3695155/C-C_craigslist_o.png" data-mid="19186841" border="0" align="left"/> Fullscreen and of course, an animated gif. <img src="http://payload69.cargocollective.com/1/1/54806/3695155/happyslap.gif" width="355" height="300" width_o="355" height_o="300" src_o="http://payload69.cargocollective.com/1/1/54806/3695155/happyslap_o.gif" data-mid="19185650" border="0" align="left"/> The client really wanted this to have controversial shock value so we also created a not safe for work version. You might want to throw some headphones on for this one. This was an interesting project, and it all started when my good friend Krovblit needed extras for an upcoming shoot. From there I was asked by the agency behind it... http://brahmstein.com/Print http://brahmstein.com/following/brahmstein.com/Print Fri, 23 Dec 2011 16:22:24 +0000 brahmstein.com 2499816 Below are a sample of print ads I've written and/or ideated. If you'd like to see something more specific, say headline based, financial sector, etc., just ask as I've probably have it. <img src="http://payload9.cargocollective.com/1/1/54806/2499816/Brahmstein_MountSinai_signature.jpg" width="612" height="792" width_o="612" height_o="792" src_o="http://payload9.cargocollective.com/1/1/54806/2499816/Brahmstein_MountSinai_signature_o.jpg" data-mid="29057982" border="0" align="left"/> <img src="http://payload9.cargocollective.com/1/1/54806/2499816/MC_Sportsnet_Cathedrals_612.jpg" width="612" height="835" width_o="1000" height_o="1365" src_o="http://payload9.cargocollective.com/1/1/54806/2499816/MC_Sportsnet_Cathedrals_o.jpg" data-mid="30653761" border="0" align="left"/> We positioned this daily paper as the perfect read between destinations, while their tag line winked at their digital savviness (they were the first daily available online). <img src="http://payload9.cargocollective.com/1/1/54806/2499816/Brahmstein_24hours_finch.jpg" width="612" height="792" width_o="612" height_o="792" src_o="http://payload9.cargocollective.com/1/1/54806/2499816/Brahmstein_24hours_finch_o.jpg" data-mid="31573563" border="0" align="left"/><img src="http://payload9.cargocollective.com/1/1/54806/2499816/Brahmstein_24hours_home.jpg" width="612" height="792" width_o="612" height_o="792" src_o="http://payload9.cargocollective.com/1/1/54806/2499816/Brahmstein_24hours_home_o.jpg" data-mid="31573570" border="0" align="left"/><img src="http://payload9.cargocollective.com/1/1/54806/2499816/Brahmstein_24hours_outdoor.jpg" width="612" height="792" width_o="612" height_o="792" src_o="http://payload9.cargocollective.com/1/1/54806/2499816/Brahmstein_24hours_outdoor_o.jpg" data-mid="31573574" border="0" align="left"/> They say, "self-deprecating humour builds character." It's also free. Go figure. <img src="http://payload9.cargocollective.com/1/1/54806/2499816/Brahmstein_Manishewitz_bubkes_612.jpg" width="612" height="410" width_o="1133" height_o="760" src_o="http://payload9.cargocollective.com/1/1/54806/2499816/Brahmstein_Manishewitz_bubkes_o.jpg" data-mid="25252201" border="0" align="left"/><img src="http://payload9.cargocollective.com/1/1/54806/2499816/Brahmstein_Manishewitz_shtupped_612.jpg" width="612" height="410" width_o="1133" height_o="760" src_o="http://payload9.cargocollective.com/1/1/54806/2499816/Brahmstein_Manishewitz_shtupped_o.jpg" data-mid="25252272" border="0" align="left"/><img src="http://payload9.cargocollective.com/1/1/54806/2499816/Brahmstein_Manishewitz_sundown_612.jpg" width="612" height="410" width_o="1134" height_o="760" src_o="http://payload9.cargocollective.com/1/1/54806/2499816/Brahmstein_Manishewitz_sundown_o.jpg" data-mid="25252362" border="0" align="left"/> Below are a sample of print ads I've written and/or ideated. If you'd like to see something more specific, say headline based, financial sector, etc., just ask as... http://brahmstein.com/Harrah-s-Rama http://brahmstein.com/following/brahmstein.com/Harrah-s-Rama Fri, 18 Feb 2011 00:17:30 +0000 brahmstein.com 787069 Before leaving my last full time gig we created some ads for Atlantic City. I'm not sure where these ran but my guess is a quasi-boring corner of the Atlantic Northeast, like Vermont, or New Hampshire, which makes sense since their "live free or die" motto makes them the perfect market. <img src="http://payload.cargocollective.com/1/1/54806/787069/Brahmstein_Harrahs_happens.jpg" width="612" height="792" width_o="612" height_o="792" src_o="http://payload.cargocollective.com/1/1/54806/787069/Brahmstein_Harrahs_happens_o.jpg" data-mid="3737927" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/1/54806/787069/Brahmstein_Harrahs_boredom.jpg" width="612" height="792" width_o="612" height_o="792" src_o="http://payload.cargocollective.com/1/1/54806/787069/Brahmstein_Harrahs_boredom_o.jpg" data-mid="3737921" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/1/54806/787069/Brahmstein_Harrahs_grandparents.jpg" width="612" height="792" width_o="612" height_o="792" src_o="http://payload.cargocollective.com/1/1/54806/787069/Brahmstein_Harrahs_grandparents_o.jpg" data-mid="3737924" border="0" align="left"/> If Rama's Hands Up campaign showed the physical, we can refer to this campaign as the mental. Literally. The client was convinced it would be great to show "how we're always in our players' minds... literally!" Before leaving my last full time gig we created some ads for Atlantic City. I'm not sure where these ran but my guess is a quasi-boring corner of the Atlantic... http://brahmstein.com/Kryptonite-Bike-Locks http://brahmstein.com/following/brahmstein.com/Kryptonite-Bike-Locks Fri, 18 Feb 2011 00:16:01 +0000 brahmstein.com 785261 Kryptonite locks makes bikes invisible to thieves. We decided to show bike riders the disappearing act first hand. <img src="http://payload.cargocollective.com/1/1/54806/785261/Brahmstein_Kryptonite_ambient.jpg" width="612" height="792" width_o="612" height_o="792" src_o="http://payload.cargocollective.com/1/1/54806/785261/Brahmstein_Kryptonite_ambient_o.jpg" data-mid="3816917" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/1/54806/785261/Brahmstein_Kryptonite_newspaper.jpg" width="612" height="792" width_o="612" height_o="792" src_o="http://payload.cargocollective.com/1/1/54806/785261/Brahmstein_Kryptonite_newspaper_o.jpg" data-mid="3816915" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/1/54806/785261/Kryptonite_web_banner_612.jpg" width="612" height="886" width_o="1000" height_o="1448" src_o="http://payload.cargocollective.com/1/1/54806/785261/Kryptonite_web_banner_o.jpg" data-mid="12862322" border="0" align="left"/> Kryptonite locks makes bikes invisible to thieves. We decided to show bike riders the disappearing act first hand.